Lynda.com Search Engine Optimization with: Richard John Jenkins ( Rapidshare Links )

If you're out of sight on the Web, says Search Engine Optimization specialist Richard John Jenkins, you're out of mind. Braving the wilds of search engine myths and facts, Richard offers essential tips on how to appear at the top of search results in Yahoo!, Google, and other popular search engines. From purchasing placement to optimizing keyword variations, from avoiding "black hat" SEO practices to setting up a search-friendly site, Richard covers it all. He also shares how to best submit your Web pages for indexing, how to monitor page rank, and how to build a solid base of links to your site. A must-watch video tutorial for experienced website publishers and for those just getting into the Web game.

Table of contents:

1. Getting Started

2. Black Hat SEO/White Hat SEO

3. The Search Magician's Three Linking Rings

4. The First Linking Ring: Know Your Searchers

5. The Second Linking Ring: Know the Search Engines & Directories

6. SEO Tools: Browser Bars

7. SEO Tools: Keyword Research/Project Management

8. SEO Tools: Links, KDA, and Rank Checkers

9. SEO Tools: Code Checkers, & Web Site Analytics

10. Keywords: The Golden Key to Outstanding SEO

11. The Third Linking Ring: Creating Search Friendly Web Sites

12. Before We Begin: Site Setup the Wrong Way

13. SEO Hands-On: Site Setup in a Search Friendly Way

14. Optimized Web Pages: Submitting and Monitoring Page Rank

15. Santa Monica Carousel Fan Web Site

16. Link Building: The Company You Keep

17. Top Ten SEO Lists

18. Errata, Corrections, & Updates

Rapidsahre Links to Download From It:

Part One

Part Two

Part Three

Part Four

Part Five

Part Six

Part Seven

Part Eight

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