Search Engine Optimization For Dummies (SEO) By Peter Kent

Plan your strategy and use the right keywordsFind out what search engines like and how to boost your ranking
How do you get visitors to flock to your Web site? Make sure the most effective search engines notice it! This updated guidebook tells you which search engines you need to impress, as well as how to register your site with directories, use links profitably, and rise to the top.
Discover how to
Create search engine- friendly pages
Choose powerful keywords
Increase visibility
Encourage other sites to link to yours
Avoid penalties
Use pay-per-click advertising productively


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